In its continuous pursuit of fostering a more sustainable fashion industry, Primark has proudly announced its achievements made throughout the past year. These notable initiatives underscore the brand’s commitment to positive change and increased transparency within its supply chain..
1. Recycled Polyester Expansion:.
Primark has made significant strides in incorporating recycled polyester into its product range. By committing to recycled polyester usage, the brand aims to minimize its reliance on virgin materials and reduce its carbon footprint. In the past year alone, Primark has multiplied its utilization of recycled polyester by six times, showcasing its dedication to eco-friendly practices..
2. Partnership with Fashion for Good:.
Primark has joined forces with Fashion for Good, a global organization dedicated to promoting sustainability in the fashion industry. This partnership reflects Primark’s commitment to collaborating with industry leaders to accelerate progress towards meaningful change. Through this partnership, Primark has access to resources, knowledge, and expertise to amplify its sustainability efforts..
3. Sustainable Cotton Sourcing:.
Recognizing the importance of environmentally responsible cotton cultivation, Primark actively seeks cotton sourced from sustainable initiatives. In 2022, the brand expanded its network of Sustainable Cotton Program suppliers by 25%. Additionally, Primark has set a goal to ensure that all cotton used in its products is sourced sustainably by 2030, reinforcing its dedication to long-term sustainability..
4. Bangladesh Accord:.
Primark remains committed to upholding worker rights and safety in its supply chain. As a founding signatory of the Bangladesh Accord, a legally binding agreement promoting worker safety in the country’s garment industry, Primark continues to play an active role in improving working conditions and ensuring the wellbeing of garment workers in Bangladesh..
5. Collaboration with Selfridges:.
In a unique partnership with the iconic department store Selfridges, Primark launched its first-ever pop-up store dedicated entirely to sustainable fashion. This initiative provided customers with the opportunity to engage with Primark’s sustainable offerings and learn more about the brand’s ongoing efforts to minimize its environmental impact..
6. Primark Cares:.
Primark Cares, the brand’s overarching program for sustainability and ethical sourcing, has served as the cornerstone of its progress in this area. Throughout 2022, Primark has continued to drive positive change through this initiative, empowering its suppliers to implement sustainable practices and enhance the wellbeing of workers throughout the supply chain..
Primark’s unwavering commitment to sustainability is evident in the substantial progress made in various areas over the past year. The brand’s dedication to reducing its environmental impact, promoting worker rights, and fostering transparency within its supply chain sets a commendable example for the fashion industry. As Primark continues on its sustainability journey, it is poised to make even greater strides towards a more sustainable future in the years to come..
