Dundrum Town Centre, Ireland’s premier retail and leisure destination, has secured a major attraction. Operator and co-owner HammersonNike

The new 5,666 sq ft store will become the first ‘Nike Live’ concept in Ireland. Designed to “serve all members and connect the fitness community to the city”, ‘Nike Live’ offers a programme of in-store experiences and tailored offerings with a curated assortment of sport performance apparel, footwear, and accessories.

Connor Owens, Managing Director, Asset Management (Ireland & Scotland), Hammerson, said the new Nike store “marks the continuation of Hammerson’s delivery of world class experiential concepts for our shoppers in Dundrum.