Los Angeles-based activewear company Vuori is reportedly planning an initial public offering (IPO) next year, potentially valuing the firm at more than $3 billion. The brand, which is backed by Japanese conglomerate SoftBank, has experienced a surge in popularity in recent years thanks to its stylish and comfortable clothing, which caters to the growing athleisure trend..
According to sources cited by Bloomberg, Vuori is aiming to file for an IPO in the second half of 2023. The company is expected to seek a valuation of more than $3 billion, although this could change depending on market conditions..
Vuori was founded in 2015 by Joe Kudla and Pat O’Donnell, two former executives at yoga apparel company Lululemon. The brand’s name is derived from the Finnish word for .
