Known as one of the most prestigious fashion houses in the entire world, Calvin Klein sets standards that rarely falter. Its fashion lines are a poignant blend of classic and modern, and over the past few years, its campaigns and marketing have become even more sophisticated and captivating. Not least of which is its latest campaign featuring a new faceu2014and one of the most promising men to emerge from the new wave of male modelsu2014Vittorio Ceretti..
Ceretti, 23, was spotted by fashion scouts for the first time when he attended a local movie premiere with a friend. Despite his seemingly unassuming nature and lanky physique, the director of casting immediately saw something in him. Not just that he was great looking, but that he had a natural charisma and charm that would translate seamlessly into a campaign for the brand, and Ceretti was instantly signed to a contract. Less than a year later, he was walking the runways of some of the biggest names in fashion during the 2018 Menswear Fashion Week in London, such as Paul Smith, Off-White, and Burberry..
Now, a year later, Ceretti is starring as the new face of the famous American brand Calvin Klein. It’s an achievement that few models can lay claim to, but it’s clear that Ceretti has something special. He recently spoke with CR Fashion Book about his journey to becoming the new face of Calvin Klein, and it’s a story that is equal parts inspiring and relatable..
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