Japan has officially resumed importing Vietnamese fresh fruits in April, 2023 after a 5-year hiatus. With the support of the Vietnamese Trade Office and the Vietnam Trade Promotion Agency (VIETRADE), 14 leading Vietnamese rice exporters attended the Foodex Japan 2023 expo in Tokyo. The event was organized to introduce and promote Vietnamese rice products to Japanese consumers..
Vietnam is the world’s third-largest rice exporter, with Japan among its most significant export destinations. Over the past time, the demand for Vietnamese rice in the Japanese market has increased, particularly high-quality fragrant rice varieties such as ST24, ST25, and Jasmine 85.
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The Vietnamese companies presented a wide range of high-quality rice products at the Foodex Japan expo, along with traditional rice cakes and other rice-based products. Throughout the event, the Vietnamese rice attracted considerable attention and interest from Japanese importers and distributors..
In the framework of Foodex Japan 2023, the Vietnamese Trade Office in Japan and VIETRADE also organized a seminar on the topic of .
